Articles from RTB House

RTB House, a global leader in performance marketing, released the results of its 2026 U.S. Consumer Study "Before They Buy." The research highlights a significant transformation in how Americans discover, research, and purchase products in an increasingly competitive digital landscape.

RTB House, a global company that provides leading-edge marketing technologies for top brands and agencies worldwide, today announces the promotion of Anna Jankowska to Executive Vice President of Global Partnerships, which also sees her join Adlook, part of the RTB House Group, in the same role.

In a significant development, RTB House, a leader in digital marketing, has announced the introduction of ContentGPT. This innovative technology component is set to revolutionize the way marketers understand and engage with online audiences. By leveraging the capabilities of Generative Pre-trained Transformers (GPT) and Large Language Models (LLMs), ContentGPT provides unparalleled insights into the specific interests and intents of webpage readers across the Open Internet.

RTB House is proud to celebrate Certification Nation Day on November 1, along with the community of Great Place to Work-Certified™ companies across the country. Great Place to Work® has designated November 1 as Certification Nation Day to honor and acknowledge companies working to create great places to work for all.

RTB House, a global company that provides leading-edge marketing technologies for top brands and agencies worldwide, today announces the appointment of Michael Lamb as Chief Commercial Officer (CCO) to spearhead its international commercial growth, with an emphasis on the US market.